MARCH 9, 2008

BIG IDEA LEBANON GRABS MARBLE SLAB CREAMERY BUSINESS

Big Idea Lebanon has been appointed by Next Cone Ltd, as the creative agency for Marble Slab Creamery in Lebanon.

Next Cone is a Lebanon based franchise management company, owning and managing a variety of successful international franchises mainly in the food industry, one of which is Marble Slab Creamery, the superb ice cream treat!

With the win, Big idea is responsible for strategic marketing and communications planning as well as execution of all activities of Marble Slab. The agency is tasked with developing several year’s worth of through-the-line campaigns and collaterals in an increasingly fragmented yet growing spirits market.

“This is another great win for Big Idea in 2008